For teh Ladeez - Page 2

**Nemesis** · 06-18-2012, 07:51 PM

Easy to see why it would be riveting to many women. Good looking muscle-bound guy (I thought it was Ryan Reynolds at first), the sexy fireman thing, stereotypical masculinity, long intense gazes into the camera, the slightest 'soft' side thing with the kitten and all, a touch of humour, etc...

It seems pretty formulaic to me.

Heterosexual Female Gaze?

**plotthickens** · 06-18-2012, 08:01 PM

	Originally Posted by Nemesis To view links or images in this forum your post count must be 2 or greater. You currently have 0 posts.
	Easy to see why it would be riveting to many women. Good looking muscle-bound guy (I thought it was Ryan Reynolds at first), the sexy fireman thing, stereotypical masculinity, long intense gazes into the camera, the slightest 'soft' side thing with the kitten and all, a touch of humour, etc... It seems pretty formulaic to me. Heterosexual Female Gaze?

While yes it does induce reactions, it is not parallel of the Male Gaze.

The formula was "cheeky but not cheesy", which is not exactly formulaic in that it's rather novel to use humor & sex to sell things to women. 5-8 years ago this tequila ad would have been laughed out of the pitch meeting. Even the Brawny ad with the kitten was pulled off the air, and that was selling a heteronormatively female product... hell, I can't even find it on YouTube.

**Nemesis** · 06-18-2012, 08:19 PM

	Originally Posted by plotthickens To view links or images in this forum your post count must be 2 or greater. You currently have 0 posts.
	While yes it does induce reactions, it is not parallel of the Male Gaze.

In a strict sense, I see what you're saying. The power differential is not there, so the 'gaze; concept falls a bit short. Other than that, it's pretty much identical.

	Originally Posted by plotthickens To view links or images in this forum your post count must be 2 or greater. You currently have 0 posts.
	The formula was "cheeky but not cheesy", which is not exactly formulaic in that it's rather novel to use humor & sex to sell things to women.

Nah, it's nothing new. We've already had mention of the old spice commercials in this thread. While not a product being sold to women per se, it's a pretty similar strategy. Also recall the witty Philly Cream Cheese 'man-servant' ads from the 90s. Nothing new, here. These kinds of ads run down the list of stereotypical "sexy" male traits. It's as formulaic as it comes. This ad may be a slightly different take because it's running through that list in a slightly over the top obvious way... at least it was obvious to me.

**Distance** · 06-18-2012, 08:22 PM

From a sex sells perspective, an ad like this appeals more to me than outright sexual content in some ads or in porn. And while I appreciate what was revealed, the bare chested pic wasn't even necessary.

Part of the appeal is the whimsical nature of this ad.

**Seriously** · 06-18-2012, 08:44 PM

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Midhiel · 06-18-2012, 08:44 PM

The only part of this advert that I enjoyed was the kitten, which distracted me from the rest of it because omgcanIcuddleitpleaseit'ssocute.

I guess the guy was attractive. I wasn't attracted to him.

Cooper · 06-18-2012, 08:46 PM

	Originally Posted by Distance To view links or images in this forum your post count must be 2 or greater. You currently have 0 posts.
	Do marines save kittens too? Oh my! fans self

Of course we do.

**INTroJect** · 06-18-2012, 08:49 PM

It looks like we have someone here in this forum is jealous of the younger and cuter kitten...

**Lurch** · 06-18-2012, 08:54 PM

	Originally Posted by Distance To view links or images in this forum your post count must be 2 or greater. You currently have 0 posts.
	Do marines save kittens too? Oh my! fans self

To paraphrase a line from a Marine sergeant I read a long time ago....

"If I order them to save kittens.... they WILL save kittens!!"

Can I get an OOH-RAH!! :D

**vampyroteuthis** · 06-18-2012, 08:58 PM

Didn't do anything for me.
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I like bright and fuzzy and wide-eyed.

Kitten didn't do anything for me either, though at least it was fuzzy, so 2 out of 10 for trying. Maybe if it had been a rabbit instead.

And who the hell puts beer in a margarita?
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**AnnaMolly** · 06-18-2012, 09:00 PM

It's times like these I realize just how damn far off I'm from the typical heterosexual radar. I genuinely probably would have found that ad sexier had it featured a woman, and I *am* a heterosexual female.

But that was kitten was adorableistic
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I just wanted to take it away from the douchebag with the alcohol ^^

**INTroJect** · 06-18-2012, 09:01 PM


	And who the hell puts beer in a margarita? To view links or images in this forum your post count must be 2 or greater. You currently have 0 posts.

Shh. He knows what he is doing.

Cooper · 06-18-2012, 09:11 PM

	Originally Posted by Lurch To view links or images in this forum your post count must be 2 or greater. You currently have 0 posts.
	To paraphrase a line from a Marine sergeant I read a long time ago.... "If I order them to save kittens.... they WILL save kittens!!" Can I get an OOH-RAH!! :D

OOH-RAH!

SEMPER FI!!

**Arcanist** · 06-18-2012, 09:14 PM

	Originally Posted by Cooper To view links or images in this forum your post count must be 2 or greater. You currently have 0 posts.
	OOH-RAH! SEMPER FI!!

YEAH MAN!!! WOOO!!! FUCKING BROWN RAG HEADS!!!WOOOOOOO!!! KILL THEM ALL!!!!!

PROTECTING TEH FREDUMBS AND RITES, YEEEEAAAAHHHHHHHHHH AMERICA!!!! WORSHIP ME

/sarcasm off

**fokalina** · 06-18-2012, 09:24 PM

Hmm. Overall, no. Although the guy was pretty cute physically.
There is somthing about the way he's interacting with the audience that i find unappealing, however. My opinion is that even though he's obviously very aware and deliberate of his every movement, he's not succeeding in being totally 'smooth' (which it also seems to me that he's striving for).

**INTroJect** · 06-18-2012, 09:34 PM

	Originally Posted by fokalina To view links or images in this forum your post count must be 2 or greater. You currently have 0 posts.
	Hmm. Overall, no. Although the guy was pretty cute physically. There is somthing about the way he's interacting with the audience that i find unappealing, however. My opinion is that even though he's obviously very aware and deliberate of his every movement, he's not succeeding in being totally 'smooth' (which it also seems to me that he's striving for).

Hmmmm. It almost sounds like you are describing the star character as a douche?

ManWithNoName · 06-18-2012, 09:42 PM

	Originally Posted by fokalina To view links or images in this forum your post count must be 2 or greater. You currently have 0 posts.
	Hmm. Overall, no. Although the guy was pretty cute physically. There is somthing about the way he's interacting with the audience that i find unappealing, however. My opinion is that even though he's obviously very aware and deliberate of his every movement, he's not succeeding in being totally 'smooth' (which it also seems to me that he's striving for).

I think his lack of total smoothness is precisely why this add is so effective. He pauses, he kind of almost seems a bit nervous. I think it makes him seem a bit more human and appear more 'sensitive' to some degree.

Overall I found it entertaining and can see why the ladies would like it. It kind of breaks the fourth wall in a cheeky way where it draws attention to it being a kind of a cheesy add and so dosen't come across as cheesy or like it's trying to hard.

**Warrior** · 06-19-2012, 06:47 AM

Skinny guy mixing a drink while talking nonsense. Whatever.

**Boreal** · 06-19-2012, 08:32 AM

My man vibe detector blew up. If it weren't for this radiation suit I'd be gay now.

**Typhon** · 06-19-2012, 11:05 AM

The best part was when the kitten had a beret on. Pretty cute.

**zibber** · 06-19-2012, 11:36 AM

That's hot, despite the whole transcendent man vs. immanent woman thing.

	Originally Posted by Nemesis To view links or images in this forum your post count must be 2 or greater. You currently have 0 posts.
	(I thought it was Ryan Reynolds at first)

It's clearly EoE.

**plotthickens** · 06-19-2012, 11:37 AM

	Originally Posted by zibber To view links or images in this forum your post count must be 2 or greater. You currently have 0 posts.
	It's clearly EoE.

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I need a spork. EYEBLEACH! AND A SPORK! SOMEONE GET ME A SPORK!

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**zibber** · 06-19-2012, 11:37 AM

	Originally Posted by ManWithNoName To view links or images in this forum your post count must be 2 or greater. You currently have 0 posts.
	He pauses, he kind of almost seems a bit nervous.

You seen him lick that spoon?

I don't think you seen him lick that spoon.

---------- Post added 06-19-2012 at 08:38 PM ----------

	Originally Posted by plotthickens To view links or images in this forum your post count must be 2 or greater. You currently have 0 posts.
	To view links or images in this forum your post count must be 2 or greater. You currently have 0 posts. I need a spork. EYEBLEACH! AND A SPORK! SOMEONE GET ME A SPORK!

"Sauza tequila, mate."

---------- Post added 06-19-2012 at 08:44 PM ----------

Oh! Took me a while to figure it out, but I guess you didn't actually get the acronym. Eye on Earth.

**Amphorian** · 06-19-2012, 12:07 PM

Aww at the cute kitty (the zoom in of the kitten with the beret!)~

Nope, not interested in the guy.

**AnnaMolly** · 06-19-2012, 12:28 PM

	Originally Posted by Warrior To view links or images in this forum your post count must be 2 or greater. You currently have 0 posts.
	Skinny guy

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View Poll Results: Did you like the video?
I'm a woman, I liked it yes!	9	18.00%
I'm a woman, I liked it and am slightly disturbed by that fact.	5	10.00%
I'm a woman, I didn't really care either way.	7	14.00%
I'm a woman, did not like.	5	10.00%
I'm a man, liked the video!	10	20.00%
I'm a man, did not like.	0	0%
I'm a man, do not understand why the video is interesting.	6	12.00%
I'm a man, want to vote for something.	4	8.00%
I just wanna click on something dagnabit!	4	8.00%
Voters: 50. You may not vote on this poll

06-18-2012, 07:51 PM	#26
Nemesis Core Member [307%] MBTI: XXXX Join Date: Jan 2009 Posts: 12,281	Easy to see why it would be riveting to many women. Good looking muscle-bound guy (I thought it was Ryan Reynolds at first), the sexy fireman thing, stereotypical masculinity, long intense gazes into the camera, the slightest 'soft' side thing with the kitten and all, a touch of humour, etc... It seems pretty formulaic to me. Heterosexual Female Gaze?
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06-18-2012, 08:22 PM	#29
Distance Core Member [418%] MBTI: eNTj Join Date: Apr 2010 Posts: 16,735	From a sex sells perspective, an ad like this appeals more to me than outright sexual content in some ads or in porn. And while I appreciate what was revealed, the bare chested pic wasn't even necessary. Part of the appeal is the whimsical nature of this ad.
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06-18-2012, 08:44 PM	#30
Seriously Core Member [497%] MBTI: ISTP Join Date: Apr 2009 Posts: 19,884	To view links or images in this forum your post count must be 2 or greater. You currently have 0 posts.
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06-18-2012, 08:44 PM	#31
Midhiel Veteran Member [92%] MBTI: IxTJ Join Date: Feb 2012 Posts: 3,704	The only part of this advert that I enjoyed was the kitten, which distracted me from the rest of it because omgcanIcuddleitpleaseit'ssocute. I guess the guy was attractive. I wasn't attracted to him.
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06-18-2012, 08:49 PM	#33
INTroJect Core Member [195%] MBTI: INTJ Join Date: Nov 2007 Posts: 7,809	It looks like we have someone here in this forum is jealous of the younger and cuter kitten...
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06-18-2012, 08:58 PM	#35
vampyroteuthis Core Member [192%] MBTI: INTP Join Date: Nov 2009 Posts: 7,714	Didn't do anything for me. To view links or images in this forum your post count must be 2 or greater. You currently have 0 posts. I like bright and fuzzy and wide-eyed. Kitten didn't do anything for me either, though at least it was fuzzy, so 2 out of 10 for trying. Maybe if it had been a rabbit instead. And who the hell puts beer in a margarita? To view links or images in this forum your post count must be 2 or greater. You currently have 0 posts.
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06-18-2012, 09:00 PM	#36
AnnaMolly Member [45%] MBTI: INFP Join Date: Nov 2011 Posts: 1,816	It's times like these I realize just how damn far off I'm from the typical heterosexual radar. I genuinely probably would have found that ad sexier had it featured a woman, and I am a heterosexual female. But that was kitten was adorableistic To view links or images in this forum your post count must be 2 or greater. You currently have 0 posts. I just wanted to take it away from the douchebag with the alcohol ^^
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06-18-2012, 09:24 PM	#40
fokalina Member [34%] MBTI: INTJ Join Date: Jul 2010 Posts: 1,364	Hmm. Overall, no. Although the guy was pretty cute physically. There is somthing about the way he's interacting with the audience that i find unappealing, however. My opinion is that even though he's obviously very aware and deliberate of his every movement, he's not succeeding in being totally 'smooth' (which it also seems to me that he's striving for).
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06-19-2012, 06:47 AM	#43
Warrior Core Member [236%] MBTI: INTJ Join Date: Aug 2009 Posts: 9,449	Skinny guy mixing a drink while talking nonsense. Whatever.
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06-19-2012, 08:32 AM	#44
Boreal Member [02%] MBTI: xNtx Join Date: May 2012 Posts: 103	My man vibe detector blew up. If it weren't for this radiation suit I'd be gay now.
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06-19-2012, 11:05 AM	#45
Typhon Member [34%] MBTI: INTJ Join Date: Jan 2012 Posts: 1,379	The best part was when the kitten had a beret on. Pretty cute.
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06-19-2012, 12:07 PM	#49
Amphorian Core Member [311%] MBTI: ISTP Join Date: May 2009 Posts: 12,457	Aww at the cute kitty (the zoom in of the kitten with the beret!)~ Nope, not interested in the guy.
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